As the Games get underway, the country’s largest entertainment portal is planning to take advantage of the opportunity to sell local films and television series to visitors.
The Philippine Film and TV Commission (PFTC) has launched a pilot program that is offering local films to visitors and residents of the country, in exchange for cash or gift cards.
The PFTC is offering films to people for the first time in the Philippines since a deal was struck in the early 2000s between the country and the Chinese government to offer foreign movies to residents of China, according to a release from PFTD, the agency tasked with promoting Philippine films.
The program will be a pilot project, and PFTDs plans to expand it to include all foreign films coming to the Philippines.
The program will initially run for three weeks.
After the first week, visitors can pay the PFTCs fee to receive one of the selected films for free, according the release.
In addition to PFTB’s movie selection program, visitors will also be able to visit PFTA, which offers movie rentals to people.
“This is the first pilot program of its kind that allows visitors to choose a local film for free or at no cost,” said PFTCA President Rodrigo Duterte.
“We will continue to expand the program and encourage Filipino film fans to come and visit our Philippine Film & TV Commission website, where you can learn more about Philippine films and get a taste of the Philippine culture.”
The PFTBs movie selection initiative will be in line with the agency’s goal to offer Filipino films to foreigners.
The agency has been working to help foreign filmmakers in its partnership with PFTCB, a non-profit organization that supports Filipino filmmakers in the production of films for international audiences.
In addition to the PFPC’s program, PFTs other programs offer discounts for movie rentals and discounts for visitors, according PFTAC, the PFFB’s parent agency.
Visitors will be able also to get discounts on the PFSB’s digital video streaming platform, which will allow them to watch and stream movies on a PC.PFTCs movie selection is just one of PFTCC’s efforts to help foreigners.
PFTBC is working to develop an online Filipino movie guide, which it hopes will help foreign viewers of the Philippines see Filipino films and filmmakers.
The project is still in the testing stage, according TOI.PFFB also launched an online Filipina film community, which is also still in testing, according TBI.
“There is a need for Filipina films to be seen by Filipinos and filmmakers,” PFFBC director Yolanda Bajay told TOI in an interview.
“This community is going to help us connect with Filipina filmmakers and producers.”PFTCB will also continue its efforts to attract Filipino film enthusiasts.
The Philippines has recently seen a surge in film productions, with a number of films premiering in theatres and online.
PFFC hopes to have a platform for Filipino film lovers to share their films, and the PFCC will help PFFCB and other local films in the country reach a wider audience.